MatchMe™

.the problem

Usual selling approach involves unassisted or self-guided selling. The user browses through the business catalog or offerings list freely, selects products and proceeds to purchase, similar to the analog process of shopping yourself in a physical store

.the solution

In assisted/guided selling there is a digital/virtual process to help/assist the user to select the exact product they need, for their needs. It replaces the analog process of a salesperson asking questions like “what color do you like" or "is it for formal occassions or casual?" etc.

.usual process

The user must conform with naming conventions, what’s included or not which may not make sense to him. There are a number of rules (compatibility/eligibility) that must be factored in. This usually does not make sense to the user. Thus, the unassisted selling journeys have high abandonment rates

.the solution

In assisted/guided selling there is a digital/virtual process to help/assist the user to select the exact product they need, for their needs. It replaces the analog process of a salesperson asking questions like “what color do you like" or "is it for formal occassions or casual?" etc.

MATCHME™

Assisted GuidedSelling

MatchMe™ provides an interactive experience and connection of the customer to your product.

MATCHME

Real Life Example

In this example Telco, a telephone company wants to sell fixed telephony

Services.Telco

Unlimited International Calls
   Static IP
   Movies Pack
   Sports Pack

Rules.Telco

  1. 25Mbps of internet speed is OK for HD
  2. 50Mbps is needed for 4K
  3. If >3 family members you need fiber

Solution.MatchMe™

The guided process walks the user through a series of questions

The questions may be represented in the best way for the customer to understand or answer. For example they can be sliders, buttons, icons or actual questions

While the customer is answering, the system continuously narrows down the suitable products for the customer

Applicable.touchpoints

The chatbot as an additional component guiding the experience

A real sales-person or agent replacing a selling script

The eshop, as a wizard